Built to work, not just to look at.
Nine demonstration sites for nine fictional businesses, built by us to show the standard of a Coastworks build. Each one is designed around its line of work and built to bring in work: quotes, bookings and enquiries, not brochure pages. Each is optimised, with Google's own speed and search scores shown on the page, and every one is fully customisable after handover: no developer, no support tickets. The email system behind the paid newsletter demo is the same one we set up for any business, described on our email marketing page.
What these cannot show is the part your insights and experience bring. A real build starts with your direction: your expertise, your voice and personality, plus your ideas and what you want the site to represent. That input is what turns a demonstration into your website. What a real build includes, and what it costs, is on our websites for small business page.
Open any of them, take the 30 second tour, and press the colour buttons in the corner: the whole palette changes with one click.
Saltwater Plumbing Co
TradesSame-day quotes as the whole pitch: a job docket timeline, loud type, and one form that feeds the job system. Built to sit over whichever job app runs underneath, ServiceM8 or Tradify.
Cove Physio
Allied healthCalm and credible, with this week's real appointment times on the page and bookings that click straight in. The thinking behind it is in our article on cutting clinic admin.
The Sunstate Inn
Pub and venueThe week's gigs, meal deals and footy in one Thursday email, a members' club, and tables you book from the page. Read what a pub like this could be automating.
Kerbside Lawn Co
Lawn and gardenPick your yard size, see the price, and lock the same fortnightly round online. No call, no waiting on a quote.
Little Reef Espresso
HospitalityThe menu board comes first, the doors open at 5:30am, and regulars order beans for pickup straight from the page.
Clearwater Books
Bookkeeping and BASOpens on the Monday statement every client gets, with fixed-price plans and a free chat you can book on the page.
The Groom Run
Dog groomingA mobile groomer's weekly run: see the day the van reaches your street, the price by size, and a photo when it is done.
Fret and Grain
Enthusiast publicationA guitar journal that earns: free long reads, members-only field guides, and a finish picker for a cover.
First Light
Paid newsletterA daily surf and fishing letter with a free teaser, an $8 a month membership and a sample issue on the page.
Every business above is fictional and labelled as a demonstration on its own page. The scores are live Lighthouse results measured on our server: run your own website through the same free test at pagespeed.web.dev and compare.